Sadly, we are announcing today that the City of London Mile will not be staged again for the foreseeable future.
It has been a difficult decision, and one we have gone to great lengths to avoid, but in the end, there was no choice but to bring the event to a close.
The Mile was free to enter for three consecutive years and we were fully committed to keeping it that way: what mattered was participation, not profit. But as the event has grown, so too have the costs of staging it, to the point where a future edition simply isn’t viable. In particular, the cost of providing adequate security for the event has increased considerably.
We have of course considered charging people to enter, but that would fundamentally change the nature of the event, and discourage the very people it is aimed at from taking part. We took a certain pride in keeping the Mile free to enter while all around us, other events pushed their entry fees up and up.
We are hugely grateful to everyone who supported our event over the years, and who helped bring each of the three editions to life. It is thanks to them that each one was a resounding success, and that we received so much positive feedback afterwards. Above all, we hope that for lots of people, the Mile was the first step towards running regularly – for whatever reason – for years to come.
With that in mind, we continue to expand the running community based out of The Running Works, and the variety of events staged there. We offer weekly run club sessions and our monthly “Run for…” evening events alongside book signings, music nights and of course lectures on all things running related; these events and activities are all going from strength to strength – so why not come and join us!
Today we’re announcing the launch of our crowdfunding campaign to help subsidise the next edition of the City of London Mile in June 2018.
As those who’ve taken part in previous years will know, the event is unique in a number of different ways. From today, that now includes the manner in which it’s financed. The aim is not to fund the entire race via crowdfunding, but merely a portion of it, with sponsorship still covering the bulk of the cost.
The campaign is being hosted by crowdfunding website pledgesports.org, with three levels of support on offer. At each level, supporters receive a lot more in return than just an entry in next year’s race.
A recurring theme of the three editions of the event to date has been the number of people who tell us they enjoy it so much that they’d more than happily pay for their entry. While it’s hugely gratifying to hear the event being given that kind of praise, we have no intention of turning it into a paid-for event. We are fully committed to keeping the race free-to-enter, and therefore to it being inclusive for one and all.
Crowdfunding in sport is of course nothing new, and this campaign gives people an opportunity to invest in the City of London Mile, as well as participate in it.
Click here to support our race.
A strong field line up Sunday to conquer the City Streets
Twenty-year-old Luke Mathews of Australia will start as overwhelming favourite to win the men’s elite race when the third edition of the Amba Hotels City of London Mile takes place in London this Sunday.
The ten o’clock chimes of St. Paul’s Cathedral heralded the start of the 2015 Amba Hotels City of London Mile. Over the course of the day thousands of feet pounded the city streets in sixteen different races. Runners of all ages and from all walks of life braved tube disruptions and less than favourable weather to challenge themselves over athletics’ classic distance.
Join the Run-Fast Mile Makers
The Amba Hotels City of London Mile is a non-profit making event. We are able to host the race with no entry fee thanks to the generosity of our sponsors and the volunteers who so kindly donate their time to help make the day a success.
We are thrilled to announce Mizuno as the official sports equipment partner of the race.
For over a century Mizuno have been designing and manufacturing high quality performance sports equipment. They are a highly visible supporter of a number of UK athletes and their passion and dedication for helping athletes achieve their full potential makes them an ideal partner for the event.
We are pleased to announce that we have teamed up with Athletics Weekly to offer their readers the chance to run in their very own AW wave at the inaugural Amba Hotels City of London Mile in June. Joining the Athletics Weekly wave means that runners will not only find out how fast they can run the iconic mile distance in the 60th anniversary year of Sir Roger Bannister’s first sub-four-minute mile, they will also support the Ron Pickering Memorial Fund.
We are excited to announcethe inclusion of three races dedicated to the British Milers Club (BMC) as part of their pledge to cultivate home-grown athletic talent.
Founded in 1963, the BMC’s main aim is to improve the world standing of UK Middle Distance Running. The Club works in close partnership with UK Athletics and actively encourages athletes and their coaches to strive to achieve world-class success, nurturing talent from school level and upwards. Athletes who have achieved membership to this prestigious club include Lord Sebastian Coe, Dame Kelly Holmes, Steve Ovett and Paula Radcliffe.